My purpose here is not to elaborate upon the traditional/modern dichotomy of shamans or to develop a single paradigm capable of embracing the plurality of shamanisms and shamans. Reflecting on my almost 40 years of studying shamanism and the new-age shamanic movement, I argue that an adequate understanding of shamanism, like other social phenomenon, must abandon the concept that culture is a holistic unity with clear boundaries and space. Also, our monographs must drop the monophonic authorial voice, in favor of portraying the multiplicity of shamanic phenomena, where there is less unity, more fragmentation and no clear boundaries